Message From Executive Director – Settling Into Our New Normal

Maslows Hierarchy Of Needs

Dear friends,

For many of us, this pandemic has created a rollercoaster of emotions, and in the quiet moments we’re left questioning our value systems. Our needs and those of our clients have shifted, putting the spotlight on basic physiological and safety needs, along with our desire for social connection. There are some ways that we can address these needs for ourselves and our clients.

Addressing Our Clients’ Immediate Basic Needs

Canada’s COVID-19 Economic Response Plan has launched its website. The plan includes measures to assist both individuals and businesses financially.

Many of our clients are being temporarily laid off or permanently let go. Many have new financial concerns which we need to help address. Share with them this link to the Canada Emergency Response Benefit application form.

Canada has also announced support of some of the most vulnerable in our communities. Here are the options available to those experiencing homelessness and fleeing gender-based violence during the pandemic.

Addressing Our Own Psychological Needs

Take some time out for yourself and focus on something positive. These offers are for all professionals. You don’t need to be a member to take advantage of them:

  • Register now to get free access to the replay of our 2019 webinar Ethical Case Note Writing. The recording will be available to you in May.
  • If you are not already a CPC member, you can also get support on our Facebook Group.

If you are a CPC member, here are some things that I encourage you to do:

We Are All In This Together – Let’s Help Each Other

If you believe that volunteering to support our community might be a helpful distraction from the daily news, touch base with us. The following teams need your help:

We are also looking for subject matter experts in Health and Wellness and Life Skills. If you would like to contribute to any of these initiatives, email me at

Keep safe and stay well.

Your number one fan,

Sharon Graham is founder and executive director of Career Professionals of Canada. Committed to setting the standard for excellence in the career development profession, Sharon has authored top selling paperback publications and textbooks, and has established a range of certification, professional development, community development, mentoring and award programs. As executive director of CPC, she provides foresight and leadership within sector and ensures that the mandate of this national organization is upheld with integrity.

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